Marketing

We still (for now) get to decide what's worth making, whether it's software or ourselves. Which is a nice idea, until you're planning a conference with no idea how to plan a conference.

We got rid of most of our marketing and are just focusing on the thing that actually works.

So how did our marketing messaging get to where it is today? Let's go over all of the different things that we tried and the main lessons we took away from each iteration of Convex's messaging and design.